Responsible Gaming – The Key to Protecting Users and Ensuring a Sustainable Market
In the February issue of the authoritative international publication Global Gambling News, Rossy McKee – one of the world’s leading experts in responsible gaming – places clear emphasis on the inseparable connection between user protection and the long-term sustainability of regulated markets.
In her interview, Ms. McKee discusses responsible gaming not merely as a regulatory requirement, but as a strategic tool that both safeguards users and builds long‑term trust within the regulated environment.
“When responsible gaming is a natural and intuitive part of the user experience, it builds trust – and trust is the most important element in creating a successful and effective regulated market,” emphasizes Rossy McKee.
The interview also highlights the role of technology, proactive prevention mechanisms, and the importance of collaboration between regulators, operators, and user‑focused organizations – key topics for the future of responsible gaming and sustainable markets.
🔗 Read the full interview in the online edition of Global Gambling News (p. 30):
https://lnkd.in/e5AcHvCj